Jane Martin
@Jane.Martin · Updated 21 Apr. 2022

The reasons for using billboard advertising are:

• The appearance of billboards is significant in traffic areas- It’s the most influential means of promotion and advertising.

• Availability of billboards in various forms- Different categories of billboard provides more chance for promotion and advertisement.

• The significance of billboards- billboards acts as a strong medium of promotion.

• Billboards are useful to promote a brand. The billboards promote the brand with equal effect.

• The versatility of billboards- The adaptability of different shapes of billboards gives more opportunities for promotion. 

Kelly Jackson
@Kelly.Jackson · Updated 21 Apr. 2022

The applications of billboards are:

• For brand promotion, billboards play a significant part in brand promotion.

• For popularizing a product- billboards are a medium for promoting a product.

• For increasing market size- Through billboards, many people endorse the products being promoted.