Business Upside Get news analysis on Business, Tech, Finance, Entrepreneurship, Lifestyle, Health and Fitnessl, entertainment news and money saving tips.
@Business.Upside · Posted 22 Jan. 2021

White hat SEO techniques are heroes — tactics that work within search engines' terms of service to improve a site's search engine results page (SERP) rankings. Black hat SEO techniques are villains — tactics that may get a site higher SERP rankings, but are unethical and violate search engine guidelines.