Business Upside Get news analysis on Business, Tech, Finance, Entrepreneurship, Lifestyle, Health and Fitnessl, entertainment news and money saving tips.
@Business.Upside · Posted 09 Feb. 2021

Email marketing continued to be a revenue-driver with increased conversion rates during the pandemic. Year-over-year conversion rates increased by 17% and saw a nearly 23% year-over-year lift from March 16 to April 26. Like with open rates, you can see the acceleration as we moved further into the pandemic.