How are the audio ads related to YouTube?   

Christopher Thug
@christopherthug · Posted 04 Feb. 2021

Business Upside Get news analysis on Business, Tech, Finance, Entrepreneurship, Lifestyle, Health and Fitnessl, entertainment news and money saving tips.
@Business.Upside · Updated 08 Feb. 2021

YouTube is launching a new type of audio-based ad unit to reach people who use the platform as their music and podcast player. Audio ads may sound like an odd fit for a website that specializes in video, but YouTube says users are consuming more audio centric-content. YouTube emphasizes how audio ads are a perfect fit for music channels, though I believe there is significant potential to engage other types of audiences as well.

Please login to add your answer